Tuesday, December 29, 2009

Three Wolf Moon

Three Wolf Moon is a t-shirt, featuring three wolves howling at the moon. The numerous ironic reviews for this on Amazon have become an Internet phenomenon. The t-shirt was designed by Bulgarian American artist Antonia Neshev.

The Three Wolf Moon t-shirt is a product for sale on Amazon. It gained popularity after attracting facetious reviews attributing great power to it such as being irresistible to women, striking fear into other males and magical healing abilities.

The t-shirt is manufactured by The Mountain - a wholesale clothing company in Keene, NH. Their art director, Michael McGloin, said that they were making many more shirts in response to the great demand which had made it the top selling item in Amazon's clothing store.

On August 24th 2009 the Three Wolf Moon shirt was introduced to the Amazon UK store and promoted on the front page, with the words, "With over 1,300 reviews, the Three Wolf Moon T-shirt is hot news in the US. Harness the power of the wolves - get yours now."

A similar shirt featuring Keyboard Cats instead of wolves has been produced at the T-shirt design site Threadless. In July 2009, this was the most highly-rated design there. The shirt was also worn by the character Dwight Schrute on the October 8, 2009 episode of The Office.

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